ScreenFriends utilized its technology to develop business-to-business tools that launched an international marketing campaign to sell assets valued at more than $120 million.
ScreenFriends' interactive software with rich media content was distributed on a CD-ROM to both domestic and international targeted buyers. The software application used a PC and Internet delivery system to profile assets and specification information of the sale.
Prospective buyers can seamlessly access and respond to content by using enhanced voice commands or conventional navigational methods. ScreenFriends will continue to generate a monthly revenue stream by administering and maintaining customer activity for the ongoing marketing program.
"Our strength and vision is in integrating
compelling marketing solutions for B2B customers. We enable direct marketers to
deliver low-cost and high-impact content that drives sales opportunities across
vertical markets," said Lon Peterson, ScreenFriends vice president.
About ScreenFriends
ScreenFriends Inter(Face)(TM) is proprietary software
utilizing speech command-response technology to provide voice-enabled solutions
for desktop navigation. The software opens and closes programs, searches
databases and index systems, surfs the Web, delivers dynamic online messages
(reads and delivers: e-mail, stock quotes, news, movie reviews, weather reports
etc.) to the user.
Marketers are using ScreenFriends technology to drive
Web traffic, increase brand awareness and offer special promotions to
demographic markets. ScreenFriends Corp. was founded in 1998 and acquired by
WENR Corp. in October of 2000.
About WENR Corp.
WENR is a holding company that acquires technology
companies. It provides senior management assistance for product and market
development and secures working capital.
Disclaimer
This news release contains information that describes
events and conditions that have occurred. Expectations for the similar
performance in the future of the businesses of WENR is dependent on a number of
factors and there can be no assurance that WENR will achieve the further results
as contemplated herein.
--30--MRA/la* DE/la
CONTACT: WENR Corp.
Dan Green,
310/337-0998 (investors)
dgreen@wenr.net
or
ScreenFriends
Co.
Lon Peterson,
310/910-8787 (media/marketing)
lpeterson@screenfriends.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: ADVERTISING/MARKETING INTERNET SOFTWARE
SOURCE: WENR Corp.